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CITY COUNCIL AGENDA ITEM NO. 9



Meeting Date: May 13, 2008

Subject/Title: Adopt a Resolution to award funding from the Business License Tax Grant Program in the amount of $121,000, as recommended by the Land Use and Development Committee

Prepared by: Linda Maurer, Economic Development Manager

Submitted by: Casey McCann, Interim Community Development Director


RECOMMENDATION
Adopt a Resolution to award funding from the Business License Tax Grant Program in the amount of $121,000, as recommended by the Land Use and Development Committee.

PREVIOUS ACTION
On November 5, 2002, citizens voted in a general election to amend Ordinance No. 707, Chapter 5.04 of the municipal code, changing the business license tax from a flat rate to a gross receipts tax structure.

On May 25, 2004, by Resolution No. 2004-125, the City awarded $78,660 in the program’s first year to various programs based on the ability to identify a direct nexus between the funding of these programs and support of the Brentwood business community.

On June 28, 2005, by Resolution No. 2005-147, the City awarded $99,884 in the program’s second year.

On June 13, 2006, by Resolution No. 2006-128, the City awarded $98,054 in the program’s third year.

On June 26, 2007, by Resolution No. 2007-132, the City awarded $115,000 in the program’s fourth year.

BACKGROUND
Since 2004 the City has operated a Business License Tax Grant Program. This Program has provided approximately $400,000 in funding to local organizations, including the City, the Brentwood Chamber of Commerce and others for – according to the Brentwood Municipal Code Section 5.04.060 – “economic development for the explicit purpose of business promotion and institutional advertisement for the City.” Twenty percent of the business license tax collected by the City provides the funding source for this program. Disbursement of these funds requires City Council approval.

Criteria for award eligibility are as follows:

 A completed City Grant application must be filled out, detailing the project and the estimated project expenditures, and submitted to the City of Brentwood for approval.
 City Grant applications are due to the City by March 31st of each calendar year for funds available July 1st of the next fiscal year. Recipients will be notified by July 1st if they are chosen to receive a City Grant. Recipients will be chosen based on priority of project and funds available in this program.
 Projects considered must be annual projects with a completion date of June 30th of the fiscal year.
 Funds awarded but not used in the current calendar year may be rolled over by filing for an extension. Extensions must be filed by June 30th. The date the monies are intended to be used should be listed on the extension and approved by the City Manager and the Director of Finance. If those monies are not used by the indicated date those monies will no longer be available to the Agency. However, exceptions may be made on a case by case basis.
 Grant monies awarded to applicants are reimbursed quarterly, via a completed reimbursement form and received by the deadline outlined on the form.
 A City Grant recipient shall not represent any program or project as a City of Brentwood program or project, or indicate any affiliation with the City of Brentwood, without the express written consent of the City of Brentwood.

A total of fifteen (15) applications were received for the 2008/09 Business License Tax Grant Program, resulting in a request for funding of $170,160. The applications are as follows:
Organization Project/Program Funding Requested
Chamber of Commerce Banner Program $25,000
Chamber of Commerce “Experience Brentwood” Advertising Campaign $25,000
Chamber of Commerce Downtown Merchants Committee Seed Money $7,500
Chamber of Commerce Hometown Halloween $3,500
Chamber of Commerce Holiday Parade $7,500
Chamber of Commerce Sponsorship of Concerts in the Park $10,000
City of Brentwood – Economic Development Small Business Resource Center $5,000
City of Brentwood – Economic Development Outside Dining Furniture Program $20,000
City of Brentwood – Economic Development SBDC New Venture Training Program $10,000
City of Brentwood – Parks & Recreation Concerts in the Park $15,000
City of Brentwood – Parks & Recreation Play Day at the Park $400
A Place of Learning A Place of Learning Literacy Project $13,000
Impressions Advertising & Marketing Wine…Oh! Magazine $19,960
Brentwood Art Society Brentwood Art, Wine & Jazz Festival $5,000
Brentwood’s Co. Co. Co. Wine Company Co. Co. County Marketing Plan $3,300
TOTAL $170,160

Staff evaluated the applications with an internal review team and submitted its funding recommendations to the Land Use and Development Committee on April 21, 2008. Applicants were notified of the public meeting and were encouraged to attend. After review of the applications and discussion about the intent of the program and the merits of each application, the Land Use and Development Committee have made the following recommendations to the City Council for approval:

Organization Project/Program Requested
Funding Recommended
Funding
Chamber of Commerce Downtown Merchants Committee Seed Money $7,500 $7,500
Chamber of Commerce Hometown Halloween $3,500 $3,500
Chamber of Commerce Holiday Parade $7,500 $7,500
Chamber of Commerce Sponsorship of Concerts in the Park $10,000 $10,000
City of Brentwood – Parks & Recreation Concerts in the Park $15,000 $15,000
City of Brentwood – Economic Development SBDC New Venture Training Program $10,000 $10,000
Brentwood Art Society Brentwood Art, Wine & Jazz Festival $5,000 $5,000
Chamber of Commerce Banner Program $25,000 $22,500
Chamber of Commerce “Experience Brentwood” Advertising Campaign $25,000 $22,500
City of Brentwood – Economic Development Outside Dining Furniture Program $20,000 $10,000
Brentwood’s Co. Co. County Wine Company Co. Co. County Marketing Plan $3,300 $3,300
Impressions Advertising & Marketing Wine…Oh! Magazine $19,960 $4,200
City of Brentwood – Economic Development Small Business Resource Center $5,000 $0

City of Brentwood – Parks & Recreation Play Day at the Park $400 $0
A Place of Learning A Place of Learning Literacy Project $13,000 $0
TOTAL $121,000


A total award of $121,000 is recommended by the Land Use and Development Committee based on funding availability of $121,348. All applicants were notified of the Committee’s recommendation and were invited to attend tonight’s Council meeting. Further, applicants are notified of award or denial of application via written notice following City Council approval. Copies of the applications submitted can be viewed by contacting the Economic Development Division of the City of Brentwood.

FISCAL IMPACT
The recommended award amount of $121,000 is within the amount of current available funding of $121,348. The remaining $348 will be rolled over into next year’s program, as will any unused funds from grants awarded in Fiscal Year 2007/08.

Attachments
Resolution
Exhibit A

RESOLUTION NO. 2008-____

A RESOLUTION AWARDING FUNDS FROM THE BUSINESS LICENSE TAX GRANT PROGRAM IN THE AMOUNT OF $121,000 AS RECOMMENDED BY THE LAND USE AND DEVELOPMENT COMMITTEE

WHEREAS, on November 5, 2002, citizens voted in a general election to amend Ordinance No. 707, Chapter 5.04 of the municipal code, changing the business license tax from a flat rate to a gross receipts tax structure; and

WHEREAS, on May 25, 2004, by Resolution No. 2004-125, the City awarded $78,660 in the program’s first year to various programs based on the ability to identify a direct nexus between the funding of these programs and support of the Brentwood business community; and

WHEREAS, on June 28, 2005, by Resolution No. 2005-147, the City awarded $99,884 in the Program’s second year; and

WHEREAS, on June 13, 2006, by Resolution No. 2006-128, the City awarded $98,054 in the Program’s third year; and

WHEREAS, on June 26, 2007, by Resolution No. 2007-132, the City awarded $140,000 in the Program’s fourth year; and

WHEREAS, the purpose of the Program is to provide funding to local organizations, including the City, the Brentwood Chamber of Commerce and others for economic development for the explicit purpose of business promotion and institutional advertisement for the City. Twenty percent of the business license tax collected by the City provides the funding source for this program. Disbursement of these funds requires City Council approval; and

WHEREAS, the City received a total of fifteen (15) applications, resulting in a request for funding of $170,160; and

WHEREAS, the Land Use and Development (LUD) Committee reviewed the applications, discussed their merits and the intent of the program and has recommended funding in the amount of $121,000.

NOW, THEREFORE, BE IT RESOLVED that the City Council of the City of Brentwood hereby awards funding from the Business License Tax Grant Program in the amount of $121,000 to the local organizations and in the amounts listed in the Attached Exhibit A and authorizes the Interim Director of Community Development to implement this year’s Program.

PASSED, APPROVED AND ADOPTED by the City Council of the City of Brentwood at a regular meeting held on the 13th day of May 2008 by the following vote:

EXHIBIT A


Local Organizations and Projects/Programs Receiving Full Funding

Organization Project/Program Funding Requested and Received
Chamber of Commerce Downtown Merchants Committee Seed Money $7,500
Chamber of Commerce Hometown Halloween $3,500
Chamber of Commerce Holiday Parade $7,500
Chamber of Commerce Sponsorship for Concerts in the Park $10,000
City of Brentwood – Parks & Recreation Concerts in the Park $15,000
City of Brentwood – Economic Development SBDC New Venture Training Program $10,000
Brentwood Art Society Brentwood Art, Wine & Jazz Festival $5,000
Brentwood’s Co. Co. Co. Wine Company Co. Co. County Marketing Plan $3,300
TOTAL $61,800

Local Organizations and Projects/Programs Receiving Partial Funding

Organization Project/Program Funding Requested Funding Received
Chamber of Commerce Banner Program $25,000 $22,500
Chamber of Commerce “Experience Brentwood” Advertising Campaign $25,000 $22,500
City of Brentwood – Economic Development Outside Dining Furniture Program $20,000 $10,000
Impressions Advertising & Marketing Wine…Oh! Magazine $19,960 $4,200
TOTAL $89,960 $59,200

Local Organizations and Projects/Programs Denied Funding

Organization Project/Program Funding Requested
City of Brentwood – Economic Development Small Business Resource Center $5,000
City of Brentwood – Parks & Recreation Play Day at the Park $400
A Place of Learning A Place of Learning Literacy Project $13,000
TOTAL $18,400

 
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